Roxy
Roxy Australia brings women’s surf and beachwear to the local market with surf-tested swimwear, wetsuits and casual lifestyle clothing. The brand blends technical performance for surfing and snow with feminine prints and easygoing dresses, bags and accessories made for coastal living.
Key strengths
What they sell
Swim & beachwear
Roxy's swim collection centers on bikinis, one-pieces and cover-ups built for activity — secure fits, reinforced stitching and UPF fabrics on many styles. Expect a wide range of prints, reversible pieces and matching separates so you can mix functional surf-ready items with daywear-friendly designs for beach weekends or travel.
Technical wetsuits
Wetsuits from Roxy target women who surf and paddle — options include spring suits, fullsuits and steamer styles made to balance flexibility and warmth. Seams, neoprene thickness and paneling focus on mobility for paddling and popping to your feet, while features like glued seams and key-pocket details appear on higher-performance models.
Casual & outerwear
The casual range spans hoodies, fleece, denim, dresses and light jackets that echo coastal style. Snow outerwear sits alongside everyday layers, so you’ll find insulated parkas and waterproof shells plus soft hoodies and tees — all with Roxy’s feminine prints and colours for mixing function with relaxed weekend style.
Top categories
Bottom line
What we like
- Specialist women's surf and snow collections designed for movement and fit
- Recognisable, feminine prints and lifestyle pieces for coastal wardrobes
- Established brand with decades in the action-sports market
Worth knowing
- Popular styles can sell out quickly in core sizes and prints
- Price point is mid-range; technical pieces can be pricier than basic beachwear
- Limited in-store footprint outside major Australian cities