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Our Business 

Dixons Carphone plc is a leading multinational consumer electrical and mobile retailer and service company. We are the market leader in the UK & Ireland, throughout the Nordics and in Greece.

We offer a full range of services and support, we make it easy for our customers to discover, choose and enjoy the right technology for them, throughout the life of the product.

Because of our strengths, especially those that come from our scale, we are better placed than anyone to help customers to do all of that.

Our vision

Our vision is to help everyone enjoy amazing technology. This is our promise to our customers. As a market leading consumer electrical, mobile phone and services retailer, it drives everything we do.

We work together as one business

Capable and committed colleagues working in one joined up business are our greatest advantage. By obsessing about understanding what our customers value, they help us to build the foundations for a better multi-channel experience at scale. Together we have created a common set of values, behaviours and attitudes that bind us together.